Profiles of countries and regions that are leading the way towards more engaging media activity
20 August 2008
Turkey's ad market is thriving thanks to a young and increasingly cosmopolitan consumer base. Adrian Pennington visits the meeting point of Europe and Asia09 July 2008
Consumers in the Philippines will accept more brand involvement in content than many other markets. The secret says Adrian Pennington is to do it with style.09 June 2008
Advertisers in france have to prepare for a tv revolution, with ad-free public service broadcasts and digital tv. Adrian Pennington reports.16 May 2008
Russia is an economic and advertising success story but growth in ad spend is bringing its own challenges. Adrian Pennington reports.28 April 2008
Media agencies are illegal in Brazil and ads have to be placed via a creative shop. Adrian Pennington reports on the land of full service.28 April 2008
A recession and the growth in digital media is encouraging advertisers and agencies to take a new approach in Europe's biggest economy28 April 2008
The capital of China will be in the global spotlight next year as host city for the 2008 Olympic games. Adrian Pennington discovers a city playing by the rules28 April 2008
Canadians are renowned for their quirky sense of humour.28 April 2008
The bustling city-state located at the tip of the Malay peninsula may be home to just four million citizens but internationally it has a huge influence.28 April 2008
Chile isn't Latin America's biggest economy or even its biggest advertising market but since when did biggest mean the best?