DATABASE

Happy travels

Coca Cola | Global | 2009 |

Coke launches a global campaign to define happiness.

DATABASE

Open hapiness

Coca Cola | | 2009 |

Coke holds a South African talent search to start the World Cup party.

DATABASE

Big reminder to recycle

Coca Cola | UK | 2009 |

Coke creates a big reminder to promote the benefits of recycling.

DATABASE

Search for the next football star

Coca Cola | Argentina | 2008 |

Coca Cola helps young people achieve their dream of becoming professional footballers.

DATABASE

Free yourself with a song

Coca Cola | Malaysia | 2008 |

Coca-Cola taps into a youth movement in Malaysia with a music-driven strategy that achieves significant sales results

DATABASE

Mismatch Generator

Coca Cola | Germany | 2008 |

Coke brings unusual pairings of people together through a partnership with a social networking site

DATABASE

Coke at mealtimes

Coca Cola | Pakistan | 2008 |

Coca Cola positions itself as a drink to unite families at meal times in a campaign that leads to a 36% sales growth

DATABASE

Flying the flag of support

Coca Cola | Egypt | 2007 |

Coca-Cola takes ownership of the African Cup of Nations with a campaign that reaches fans' hearts.

DATABASE

Coke the movie

Coca Cola | Spain | 2007 |

Coke turns its epic global ad into a movie in Spain, delivering significant sales increases

DATABASE

Coke releases effervescent widget

Coca Cola | EMEA | 2007 |

Coke enables people to add comments to video clips with the first commercial widget on Joost.